Valmont Skincare Champions Local Artists with $110,000 Donation Following Los Angeles Wildfires
TL;DR
Valmont's $110,000 donation to local artists impacted by LA wildfires provides a competitive edge in community support.
Through the La Maison Valmont Beverly Hills boutique, Valmont will donate funds generated from product sales to 11 local artists.
Valmont's support for local artists affected by wildfires reflects a commitment to creativity, resilience, and healing through art.
Artist-in-residence Marcos Lutyens will curate a list of recipients for the funds, fostering creativity and community connection.
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In a heartfelt response to the devastation caused by recent wildfires in Los Angeles, Swiss skincare brand Valmont has announced a philanthropic initiative aimed at supporting local artists. The Guillon family, behind the prestigious brand, is donating $110,000 to help artists rebuild their creative practices. This significant contribution underscores the brand's belief in the healing power of art during times of adversity.
The donation will be funded through sales and treatments at Valmont's newly opened La Maison Valmont Beverly Hills boutique on Rodeo Drive. Didier Guillon, Valmont's Chairman and Art Director, shared his vision of art as a vital force for connection and recovery. The initiative not only provides financial support but also celebrates the indomitable spirit of the artistic community.
Marcos Lutyens, Valmont's artist-in-residence, will play a pivotal role in identifying and assisting 11 local artists. His original illustration, symbolizing this philanthropic effort, will adorn the Beverly Hills boutique, serving as a beacon of hope and solidarity. This collaboration between Valmont and the artists reflects a shared commitment to fostering creativity and beauty in the face of challenges.
Valmont's initiative is a testament to the brand's longstanding dedication to the arts. Since the inception of the Foundation Valmont in 2015, the company has worked tirelessly to make art accessible to a wider audience, hosting exhibitions in prestigious venues around the world. The Beverly Hills boutique, which opened its doors in July 2024, is a physical manifestation of this commitment, offering an immersive experience that blends artistic and beauty elements.
By stepping up to support local artists in their time of need, Valmont not only aids in the recovery of individual creatives but also contributes to the cultural resilience of the Los Angeles community. This act of generosity highlights the importance of corporate responsibility and the role of businesses in supporting the arts and fostering community spirit in challenging times.
Curated from News Direct
